The key areas of the organisation involve various aspects related to social and gender inclusion, as well as the preparation, implementation, and assessment of social impact in a program or project.
Preparation of IEC (Information, Education, and Communication) materials is core strengths of the Organisation. This involves creating materials such as brochures, pamphlets, posters, and audiovisual content to effectively communicate information about the program or project to the target audience. These materials are designed in a way that is inclusive, culturally sensitive, and easily understandable for diverse groups.
The Organsition works on ensuring gender inclusion. This area focuses on evaluating and promoting gender equality and women’s empowerment within the program or project. gender equality and social inclusion ensured address any gender disparities, stereotypes, or biases that may exist and to ensure equal opportunities for all genders.
Implementation and operation & maintenance of social risk during implementation of the project involves integrating social risk management measures into the implementation and ongoing operation of the program or project. It includes identifying and addressing potential social risks and impacts that may arise during different phases, and implementing measures to mitigate these risks.
Analysis of various social issues that may arise in relation to the program or project is part of the Organisation’s inbuilt Monitoring and Evaluation process. This includes examining gender issues, institutional arrangements, and awareness generation. The analysis helps identify challenges, gaps, and opportunities to improve social outcomes and ensure the effective functioning of the program within the existing social context.
Design and development of social mobilization: This involves designing and developing strategies and activities to mobilize and engage communities, stakeholders, and target populations in the program or project. Social mobilization aims to foster active participation, ownership, and behavioral changes among the participants. It includes creating platforms for dialogue, conducting community consultations, and organizing awareness campaigns to address social issues and facilitate positive changes.
Promotion and participation in social and behavioral changes is constant endeavour of the Organisation. his area involves promoting and facilitating social and behavioral changes aligned with the goals of the program or project. It aims to influence attitudes, beliefs, and practices of individuals and communities to achieve desired outcomes. Strategies may include community-based education, training, advocacy, and capacity-building initiatives.
These key areas emphasize the importance of incorporating social and gender perspectives into program planning, implementation, and assessment. By addressing social issues, promoting gender inclusion, and conducting impact assessments, programs and projects can strive for more equitable and sustainable outcomes while ensuring the well-being and empowerment of the communities they serve.
Brief of Organisation’s key focus areas are: